![]() ![]() Future outbound efforts will also be harmed, as it’ll be difficult to get replies if no one is seeing your email. Startups that do this will bear unwanted side effects, like having the emails of your founder(s), customer support, etc. you will risk hurting your domain’s reputation if you send immediately. ![]() Since you don’t know how those emails will perform - whether they’ll be well-received by prospects, marked as spam, etc. While it may be delay results, you need to avoid sending emails immediately from your core domain (i.e. By following these steps, you can ensure you’re setting yourself up for success, and you won’t have to waste time fixing things down the road. In this guide, we’ll break down all the necessary, practical steps to building your first outbound email campaign for your startup: creating a new domain, setting up email authorization, building lists, and warming up. While these examples are great, you need a strong foundation (infrastructure) before you send your first email, otherwise your outbound efforts are likely to fall flat. Outbound sales is the backbone of the majority of B2B companies - there’s even an entire website dedicated to sharing the best sales emails! Even product-led companies like InVision rely on Enterprise for 50% of their revenue. ![]()
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